DOUGLAS PARFUMERIJE D.O.O.
Douglas was founded back in 1821, and to this day it has expanded its stores to 19 European countries where it offers a wide range of cosmetic products from world-famous brands. Since 2008, Douglas perfumeries are also present in Croatia, and in addition to physical stores, a rich offer is available through their modern webshop.
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COOPERATION WITH THE AGENCY
Red Brick began working with Douglas in the field of Search Engine Optimization (SEO). Given the growing competition in the world of beauty and cosmetics, the goal of this project is to achieve a better ranking on the Google search engine and organically increase traffic to the webshop. In collaboration with the office in Germany, the Red Brick team works on a daily basis to research keywords and optimize the webshop’s metadata. Our team of copywriters write creative SEO content for products, brands and categories with the aim of providing additional information and advice to customers, as well as increasing the webshop’s position on searh engines. We also have the role of a consultant in defining various SEO strategies.