V.B.Z. Bookstores

Bee.Activities d.o.o.

V.B.Z. bookstores offer the largest selection of books by authors from around the world, and they also offer a wide range of literary genres, among which everyone will find something for themselves. V.B.Z. has 12 stores in cities all over Croatia, and for those who prefer to shop from the comfort of their own home, there is also the online bookstore. V.B.Z. also appears on the market as a publisher, and in the 30 years of existence has published more than 1,800 titles, including works by the most respected domestic and foreign writers of today.

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COOPERATION WITH THE AGENCY

The Red Brick agency acts as a digital marketing advisor for different campaigns that V.B.Z. does on a monthly basis. So far, we have participated in the development and optimization of ads for Facebook, Instagram and Google. We had analyzed the current status of Facebook and Instagram profiles and improved the publishing strategy. On the Google Ads platform, we have created ongoing sales and brand awareness campaigns, as well as seasonal campaigns.

SERVICES PERFORMED

Digital Marketing Consulting, Google Ads, Facebook advertisings and management